Gender, Privacy & Social Media

Gender differences are everywhere.
Everyone know men and women act and react differently in Social Media and other digital channels.
This infographic sheds some light on privacy between men and women.

If you can't see it correctly, here's the expanded version.

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Email Opens: Mobile is overtaking desktop

Mobile is growing larger and larger.
With Smartphones here, the chance of anyone opening their mobile to check on their latest email is very very big.
Litme brings us this Infographic to show us exactly this - mobile overtaking desktop in terms of email opens.

If you can't see the infographic correctly, here's the expanded version.

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The Marketing Measurement Checklist

As everyone knows (or at least should), having metrics and the process to measure it, is a crucial step towards having good results on your online campaign.

Without measurement, there can't be optimization - which will lead to failure.

The infographic below addresses this:

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Anatomy of a Perfect Marketing Dashboard

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How Marketing Execs are adapting to Online Tools

Given todays technology, companies are also evolving and adapting to what these new gadgets and online tools can bring to the company.

More and more, they are using online tools to get more efficient on their work and communications.

This infographic below goes into this:

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