About.Me is a great tool for personal branding. Check mine.

About.Me is a great tool to use if you are looking for a good spot to start your personal branding. Check mine. Try it out and let me know your thoughts.

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Wednesday, July 18, 2012

Mad Men vs Marketers - Art of Influence



Tuesday, July 17, 2012

Toolbox of Small Businesses

There is a lot to how small businesses run their online marketing operations.
Here's an interesting infographic that goes into several parts of that online marketing operation, bringing some interesting insight:



Monday, July 16, 2012

Lead-To-Revenue Performance Framework


A lot remains to be said on Lead Generation and the revenue it generates.
Planning and knowing the entire process is crucial to having better results.

Here's the explanation of Lead-To-Revenue Performance, worth looking into:



Friday, July 6, 2012

Big Data and Lead Generation

Lead Generation is a big part of a company's daily life, since they need to get clients in order to grow.
There are several tactics to get business prospects, from online marketing campaigns to the simple personal contact.

This Infographic gives an approach to lead generation and how it can be managed through social capital:


Thursday, July 5, 2012

The Digital Marketer Story

Everything has a story, including digital marketing:

the_digital_marketers_story

Wednesday, July 4, 2012

Are people Sharing Too Much?

Social Networks are here and are a big part of our daily life...but are we over-using?

Here's an infographic that sheds a bit of light on this:


Tuesday, July 3, 2012

Scoring Klout

Digital Influence is around for a couple of years and it's quite important to have in mind and know who's influencial or not.
This is specially important for brands, in order to maximize their buzz efforts.

There are several online platforms to help on this, where Klout is probably one of the most well-known.

Given this, I bring you this infographic, with an interesting perspetive on Klout:


Thursday, June 21, 2012

Gender, Privacy & Social Media

Gender differences are everywhere.
Everyone know men and women act and react differently in Social Media and other digital channels.
This infographic sheds some light on privacy between men and women.

If you can't see it correctly, here's the expanded version.

gender_privacy_social_media

Wednesday, June 20, 2012

Email Opens: Mobile is overtaking desktop

Mobile is growing larger and larger.
With Smartphones here, the chance of anyone opening their mobile to check on their latest email is very very big.
Litme brings us this Infographic to show us exactly this - mobile overtaking desktop in terms of email opens.

If you can't see the infographic correctly, here's the expanded version.

Mobile_overtakes_desktop_email_opens

Wednesday, May 23, 2012

The Marketing Measurement Checklist

As everyone knows (or at least should), having metrics and the process to measure it, is a crucial step towards having good results on your online campaign.

Without measurement, there can't be optimization - which will lead to failure.

The infographic below addresses this:


Tuesday, May 22, 2012

Anatomy of a Perfect Marketing Dashboard




Monday, May 21, 2012

How Marketing Execs are adapting to Online Tools

Given todays technology, companies are also evolving and adapting to what these new gadgets and online tools can bring to the company.

More and more, they are using online tools to get more efficient on their work and communications.

This infographic below goes into this:


Sunday, May 20, 2012

Going Mobile with Small Business


Going Mobile with Small Business

Saturday, May 19, 2012

KickStarter - The King of Crowdfunding

Crowfunding keeps growing and getting more and more attention worldwide.
Kickstarter is one of the biggest (if not the biggest) crowdfunding platforms.
Here are some numbers.
You can find more on Statista Infographic here.

KickStarter - CrowdFunding

Friday, May 18, 2012

Apponomics

The world of mobile apps is growing and growing.
The following infographic brings some interesting info on this market and how things are going and where they are heading.


Thursday, May 17, 2012

Mobile Dependence in Business Travel

Mobile is everyone, this we already know.
But more and more, travelers are going around with their gadgets, be that the smartphone, tablet or other.

Check out the infographic below, by PC Housing, for more info on this.



Wednesday, May 16, 2012

The Pinterest (P)Infographic

As everyone knows, Pinterest is the new rising star in terms of social media.
Many have already started using it and brands are starting to make campaigns there.

Here's an interesting infographic on some tips to have a good presence there.


Tuesday, May 15, 2012

Instagram by the Numbers

A lot has been said about Instagram and the reasons that made Facebook buy it.
Here are some facts on the application and its amazing numbers and rise.



Monday, May 7, 2012

The Digital Marketer History

This is a very interesting infographic on the evolution of the digital marketer.
Since 2001, how it has evolved and the characteristics it has.

Check it out:



How Mobile is affecting world travel

As we all know, technology is affecting our day-to-day lives in many ways.
One of them is our traveling habits.
Especially mobile is more and more allowing us to access all we need on the spot, in order to have a relaxed vacation - after all, that's the purpose of it, right?

The online is also helping, allowing people to have access to ways to plan their vacations and read other people's experiences in those places, as well as know of new traveling trends - such as couchsurfing.

Check this Infographic for more info: